
MAGGIE O'DONNELL
ABOUT MAGGIE
Maggie is the Director of Investor Relations at Wix.com and the founder of the adventure travel blog backpacks + snacks. She is originally from White Plains, NY and currently resides in San Francisco, CA


BACKPACKS + SNACKS
Adventure Travel Blog
backpacks + snacks is a a resource for people looking for the best eats to complement the most epic adventures. My goal for this project is to encourage others to be more adventurous in food and in life, to treat every meal as something to be remembered, and to get their butts outdoors. Through this project, I hope to inspire others to be more mindful of ordinary moments and seek out more extraordinary experiences, by sharing many of the things that have made me feel most alive.
PROFESSIONAL HISTORY
DIRECTOR OF INVESTOR RELATIONS
WIX.COM
August 2017 - present
Investor Relations at Wix.com
INVESTOR RELATIONS ANALYST
January 2015 - June 2017
Facilitated investor and equity research analyst meetings, calls, and conferences. Supported the quarterly earnings release process, including preparation of call scripts, guidance, Q&A, earnings releases, website materials, and call logistics. Helped prep executive management. Analyzed research and financial models from ~50 analysts; maintained detailed analyst consensus model. Conducted research and targeting analysis to identify and prioritize key investors; developed metrics to measure success of IR team and update on a quarterly basis. Led regular updates of messaging around business strategy and upcoming product launches to ensure timely and accurate information sharing with the investor community. Created briefing documents for leadership team participating in investor meetings & conferences. Regularly analyzed and summarized financial market trends and peer performance. Managed the IR website and Facebook Page.
FP&A ANALYST
GE POWER & WATER
July 2013 - Dec 2014
Wrote earnings narrative summarizing key business measures and regional market dynamics for one of GE’s largest industrial businesses; provided guidance to prepare Chairman, CFO, and Investor Relations team for quarterly earnings releases. Developed comprehensive cost forecasts and reports; analyzed and organized large amounts of data to present to executive leadership staff and drive business decisions across functions. Managed headcount reporting and restructuring for 37K employees to achieve company-wide simplification goals
FINANCIAL MANAGEMENT PROGRAM
GE ENERGY
July 2011 - July 2013
FMP is an intensive two-year entry-level program spanning four rotational assignments. The program combines coursework, intensive job assignments and interactive seminars which develop exceptional technical, financial and business skills. The program is led by senior GE professionals and mentors and is committed to developing world-class financial leaders.
Tricks of the Trade
SKILLS

An Expert
INVESTOR RELATIONS

You Could Call Me A Pro
FINANCE

A Valuable Skill
BLOGGING & SOCIAL MEDIA
EDUCATIONAL EXPERIENCE
FAIRFIELD UNIVERSITY
2007-2011
BA in Economics
NATIONAL UNIVERSITY OF IRELAND, GALWAY
2010
Study Abroad
THE URSULINE SCHOOL
2003-2007
High School
“Don’t ask what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.”
Howard Truman
